Browsing: internet

Rampant click fraud on China’s internet hurts digital advertisers

Retail giants like P&G and Unilever invest billions of dollars a year in advertising on China’s digital media platforms in the hopes of reaching the country’s 1.4 billion consumers, but one in three “hits” are generated


Read More
Behind the great firewall, China’s internet is thriving – even in rural areas

When farmer Hu Guizhi got her first smartphone last year, she mastered a new skill that would end up saving lots of trips to town: online payments. “Now I send red packets, shop online, top up


Read More
China’s biggest internet firms offer millions, keeping users glued to their apps  

Consumers in China are in for a huge treat as some of the country’s biggest internet companies give away money as reward to customers using their apps ahead of the Lunar New Year holiday. Alibaba Group


Read More